Rewrapping Madden player frames with college uniforms and player likenesses would certainly accelerate design processes on that end. It isn’t as though EA Sports would have to completely reinvent the wheel. If certain NIL rights are changed, it could open the path for college football players to have their names, images and likenesses used in the game for monetary gain. 2011’s M-rated (!) Fight Night Champion was the first sports video game with a story mode that has now become a commonplace expectation.
Your favorite teams, topics, and players all on your favorite mobile devices. Build your custom FanSided Daily email newsletter with news and analysis on All College Football and all your favorite sports teams, TV shows, and more. Zach is currently a graduate student in the Department of Kinesiology at Penn State focusing on the history and philosophy of sport. He has covered a variety of American esports and international sports online and in print since 2006 and was formerly the managing editor at Informative Sports and Sports Unbiased. The beautiful part about this as well is that there is also an opportunity to close those gaps some in terms of revenue. At a time when students are increasingly finding themselves in a world of uncertainty, any relief is helpful but more relief is better.
The Washington Post reports that EA has struck a robust deal with the Collegiate Licensing Company — now the licensing division of sports marketing giant Learfield IMG College — that should cover the vast majority of college football’s Football Bowl Subdivision. Ultimately, though, what this exercise proves is that it is entirely feasible to launch NCAA Football once again for gaming systems in time for a potentially canceled 2020 season. Then again, it was never a matter of sufficient revenue that led the company to pull the game from the market in the first place. The NCAA has long held that student-athletes, as amateurs, must not be paid to play but allows schools to reimburse collegiate athletes for academic and athletic expenses. However, EA Sports said the new game would not include names, images, or likeness of any student-athletes. The company is working with college trademarking company CLC to include over 100 universities, allowing the game to use uniforms, mascots, stadiums and fight songs.
For now, EA Sports is planning to move forward without rosters that include the names, images or likenesses of real college players. Current NCAA rules prohibit athletes from selling their NIL rights while in college. Everytime I think EA has hit bottom they manage to find a new low. Its glitch after glitch and when you think you’ve learned to play with/around all the glitches within glitches they do a big update and add a whole new layer of garbage game play. It’s like glitch inception because I often have to slap myself in the face to make sure I’m not dreaming that they somehow made the game worse. They shamelessly spoon feed their players animal excrement then jam an $80 bill down their throat to wash it down.
The smallest programs would receive a boost in video game revenue nearly 12 times as large as they previously received under the old model. Schools could potentially pull in around five times as much potential revenue from a new NCAA Football game than they did seven years ago. Players, as well, could earn thousands of dollars apiece to have their name, image, and likeness included in the video game.
EA Sports has partnered with CLC, a collegiate licensing company, so that it could include the FBS programs, uniforms, traditions and playbooks, according to ESPN. • Some kind of arcade title or adaptation that takes greater advantage of an existing license. Or who knows, maybe Mutant League Football or Hockey is actually coming back.